Forget Multi-Tasking, We're Now Multi-Careering
You just wait. I'm going to take the beer drinking world by storm. How? "The Beer Cape (TM)!" It's brilliant. Instead of the cozy, the beer cape fits around the breast of the bottle or the rim of a can. It will change the way barkeeps bartend. No more simply setting the drink on the bar; they will now have to slide it to the customer (at least a 2 ft slide) so the cape flaps takes full flying effect. And here's the best part. Written boldly on the cape is, "My beer has and effing cape." But don't worry, when the millions are raked in, I'll still be inBubbleBashing. The Beer Cape is just a compliment to inBubbleLiving - a sort of vicarious multiple personality existence. For a while I wondered if I could pull of two careers, but now that I've stumbled upon Marci Alboher's book One Person/Two Careers: A New Model for Work/Life Success, I'm ready to take the plunge.
Have you ever heard of anyone being both a Lawyer and a Chef? How about an Actor/Web designer? How about a copy writer-goofball marketer/Beer Cape maker? Me neither. But more and more people are breaking the one career paradigm. People are becoming less satisfied with putting all their creative energies into one single profession. A lot of it has to do with technology making it easier to avoid the daily grind of office life. It's helping creative people all over the country conquer the boredom and burnout and job insecurity of office life in a way that previous generations were not able to. The "Slash Effect" is what the author calls it.
I love the stories in this book: A police officer decides to also become a personal trainer. A psychotherapist takes up violin making on the side. And Alboher herself has taken up a journalism-author-speaker-writing coach career to compliment her life as an attorney. The stories are really quite inspiring to those of us who don't want to simply settle for one focus, one job, one office, one route to work.
This book, though, is not just inspiration story time. Alboher actually gives us advice on how to be inBubbleGuy and Beer Cape Boy at the same time. It's action-oriented. For instance, Marci suggests experimenting with multiple identities (so much fun) before making career-altering decisions and changes. She tells us also how to balance multiple careers while still finding MORE time for friends and family. And here is maybe the most important part: negotiating a customized work arrangement with your employer to free yourself up for other pursuits. Customization used to only apply to mothers and fathers looking to free up time for parenting, but now people are learning that it can be done to improve other areas of life.
I KNOW that this topic is striking a chord with a ton of you inBubbleReaders. Maybe some of you are already balancing two careers. If you are, I'd like to hear your story. Put it in comments. Help kick the rest of us into acting on our Beer Cape-like dreams.
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